Category Archives: Motion graphics

48 Hour Film Project

Posted by Susan Isaacs

Three weekends ago, a small group of intrepid explorers, dubbed themselves “8bit RAMpage” and set out on an adventure to conquer an idea they’d been talking about for years…

That group consisted of the Paragon team (Phil, Drew and me, with design support from James), Akash Ramlogan, Blake Ellis, Opie Cooper, Hannah Bryan, Murray Wilson, Matt Adams and Sherry Spencer. The adventure was the making of a “just for fun” film project that we finally did, thanks to the 48Hour Film Project.

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At the screening minus James and Phil

The assignment, given on Friday (July 9th) at 7:30 pm was:
Genre: Road Movie
Prop: an apple
Character: Realtor named Simon/Simone Turkana
Line: “I know what I know”
All the teams shared the same requirements except for the genre. The deadline was of course, 7:30pm on Sunday!

We’d done as much prep as was possible during the week — had a number of locations scouted, some great options for our cast and what we felt was a pretty kick-ass (albeit mostly out-of-practice) team.

On Friday night from 7:30pm to about 1:00am we worked out our story. We had some pretty wild ideas…like adding special effects (VFX) to a 48hr film…and we figured that we were going to go for it. We decided that Opie and Hannah would be our lead actors, and that Murray would be our supporting character, Simon Turkana. The rest of the crew could step in as extras where needed. Simple enough.

With the story worked out we began writing the script, shooting green screen sequences and beginning the VFX, so that by 7am on Saturday morning we were doing the read-through, refining our shot-list, prop-list and general scheduling. Then we spent from around 8:30am until 7:30pm shooting. Thanks to good planning, Akash was able to leave with some footage by midday to get cracking on VFX. When the shoot was done, the rest of the team jumped immediately into the editing and joined in on the effects.

We were moving forward at a pretty good clip that night and into Sunday: editing in one room, VFX and sound in another, music composition in another. Around the clock, working through the night.

POW!!! Killing it right?!

Well, right around 5pm on Sunday everything went to hell in a hand basket.

…we started having rendering issues (it always the damn rendering!)

….and then we had output issues (because why not?!).

You could cut the tension with a knife, and I don’t know about anyone else, but I was starting to think that I might need to be medicated. All I could do was watch the minutes go by and try not to get in anybody’s way. There was a lot of cussing. Though everyone kept their cool with each other, off in the various corners of the office you could hear mutterings of the foulest language possible.

And then…we FINALLY got the first of 2 required DVDs burned around 7:10pm. SUCCESS!

At 7:24pm I jumped in a car with Blake and we sped over to the drop-off point, Leopold’s Ice Cream. Well, we tried to speed. Instead we caught every light. But I guess we drove pretty damn fast in between, because I delivered the DVDs with about 2 minutes to spare!

When we got back to the office, the whole team watched our final movie for the first time. Of course we saw everything that was wrong with it.
We didn’t care. We’d just made a movie in 48hours, and even though it was far from perfect, we’d completed it in time. And we’d all survived.

And here’s the thing…
Those last 2 hours were my proudest of the entire weekend. Our team managed to problem-solve their way out of debacle after debacle. We came up with work-arounds…and work-around for those work-arounds. Then we had a work-around plan A and a work-around plan B happening simultaneously. We had to make some tough calls about outputting imperfect segments. But it was done. We managed to “not let the perfect be the enemy of the good”. For a group of perfectionists and type-A personalities, the fact that we pulled it off and was big deal.

And that called for a champagne toast…(quoting Drew) “To the worst thing we’ve ever been proud of!”

Here’s a gallery of the chaos (minus those last few hours when we got too busy to take any shots).

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Since it’s probably just our moms reading the blog anyway, I thought I’d end with the big news from last Friday (July 23rd): WE WON!!!
- Best Directing
- Best Editing
- Best use of Character (for Simon Turkana)
- Best Acting (Hannah Bryan)
- Audience Choice (voted on by the public at the screenings)

and the big daddy of them all - BEST FILM!!

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For a ragtag band of out-of-practice filmmaker-wannabees, that’s not half bad!!

Next, our film goes to Vegas for Filmapalooza, the nationals for 48Hour Film Project. Additionally, we will be participating in the International Shootout, the worldwide version of the 48Hour Film Project.
And I guess I should probably mention that if we’re in the top 10 our film goes to Cannes…though right now I think that sounds a bit far fetched.

We’ll post the film online soon, along with some behind-the-scenes footage.

Anyway, thanks to all the folks who made the Savannah 48Hour Film Project possible…in particular Tyler Reid, Savannah producer for the event, and Ryan Watterson of the Savannah Film Commission.
This was one of the funnest, hardest, most exhausting, most exhilarating experiences ever.

Once we’ve had a few months to sleep it off I think we’ll be ready for
another one.

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2010 Telly Awards

Posted by Susan Isaacs

Things have been fairly busy around here as you already know, but I had to take a moment to say “well done” to the amazing creatives I work with. They make me proud all the time, and this is no exception…WE JUST WON 3 BRONZE TELLY AWARDS!!

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(Number 3 isn’t here yet…and yes, my desk is a disaster.)

In case you’re unfamiliar with the Telly Awards…

“The Telly Awards honor the very best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web.”

Each Telly is awarded on individual merit by the Silver Telly Council, and the winners are awarded silver or bronze awards based upon the combined scoring of the judges. It’s a national competition so we are really appreciative of the vote of confidence by our peers in the broadcast design industry.

We entered 4 pieces of work…so I feel pretty great that we won 3. (And no I won’t share which project didn’t win, because that’s a bummer.)

So back to the winners….

Paragon Artist Reel
Our reel is an ever evolving project, so the video below is already out of date (watch out 2011 Tellys!)

Paragon Artist Reel 2009 from Paragon Design Group on Vimeo.

SCAD Fall Year in Preview
We’ve talked about this project before - it was fun and also satisfying because SCAD is our alma mater, and it’s nice to be able to lend our skills to their creative team.

SCAD Fall Orientation Video from Paragon Design Group on Vimeo.


Savannah Urban Arts Festival

This piece was done for All Walks of Life, Inc., an organization near and dear to our hearts. Last year, AWOL held it’s very first urban arts festival and we were thrilled to work with them on this spot. If you’re not already familiar with AWOL please visit their website.
Their kids did the sound for the spot!

SUAF TV spot from Paragon Design Group on Vimeo.

We’re hard at work on some new and really interesting design challenges, and excited to share the outcome of those projects when we can.
Forgive our absence on the blog.

And…this weekend Drew, Phil and I will we working with a motley crew of folks on a 48Hour Film Project. We’re calling our team 8bit RAMpage and all I can say is that I hope we survive. It’s going to be fun!!

I’ll do my best to post some behind-the-scenes pics.

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More Stories of…

Posted by Andrew Davies

Annie Leonard and Free Range Studios have done  it again. With 2 new follow ups to their popular movie, The Story of Stuff called The Story of Cap and Trade and, most recently,  The Story of Bottled Water.

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Your Saturday Morning Inspiration: Danny Yount on Designing Film and TV Title Sequences

Posted by Andrew Davies

Just caught this on Fora.tv. Great inspiration and insight from a pro. The audio’s kinda wonky so keep an eye on the volume, but it’s worth watching if only for his process boards and motion tests for 6 Feet Under, The Reaping, The Invasion, Rock n Rolla and Iron Man.

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Motion Graphics to entertain and inform: Did you Know 4.0

Posted by Andrew Davies

What’s the easiest way to get our attention? Chocolate! Ok so what’s the second easiest way to get our attention? Do a motion graphics piece that doesn’t just tickle the eye but teaches us something as well. Taking into consideration recent innovations in communication and publishing, these kinds of info-tainment pieces will become more needed. And, for a change, I’m not the only one that thinks so.

We recently read a post from Jay Kinghorn, a photographer, who thinks that multimedia’s the way of the future for his profession. And advertisers might be taking advantage of the full media experience available through Apple’s iTunes for books, seeing this as a new media channel (see: revenue stream).

Anyway, here’s a bit of moving knowledge for you.

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New Show Packaged: Cantore Stories

Posted by Andrew Davies

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If you were watching the Weather Channel this past Sunday then you caught one of their latest programs, Cantore Stories. Putting aside our unhealthy fascination with Jim Cantore, we were pleased as punch to have been tapped by The Weather Channel to help brand and package another one of their HD shows.

After designing the logo for the show, we basically provided them with a kit of motion graphic parts from which they could assemble transitions, promos and other sequences to their hearts’ content. The particular challenge with this show was that each episode focuses on a different location and so would need its own customized end title treatment to correspond to that weather type. Now it wouldn’t have been efficient to have us produce every single one of the show’s necessary parts, so we ended up creating templates based on 4 major color schemes which would give their team of animators the ability to create future Show elements for any weather condition.

Part of why we love  these bigger projects is that it proves we can work on cool broadcast design stuff for national clients, all from the comfort of our humble, quaint office here in good ol’ Savannah, GA.

Tools of choice: 3D elements were created in Cinema4D and the rest (including the simulated weather elements) was created in After Effects.

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Here’s a montage of some of the elements we created for the show.

Cantore Stories montage from Paragon Design Group on Vimeo.

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Design Inspiration Starter List

Posted by Andrew Davies

During our panel discussion this past Geekend we promised a list of sources of inspiration for the parched designer running out of creative juice. A complete list is impossible but here are a few of the places the team here uses for a bit of brain caffeine, categorized by our different  interests for your browsing comfort:

Web Related

Package Design-related

Brand-related

Motion Graphics- related

Typography-related

Just Plain Design-related

Creatives

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Creative Resources on Twitter

Writers & Communication Consultants
1. @AllenaT

2. @anti9to5guide

3. @BobSchaller

4. @copyblogger

5. @EdGandia

6. @JennyCromie

7. @jewelsann

8. @kristenfischer

9. @kristenking

10. @menwithpens

11. @michellerafter

12. @milehighfool

13. @problogger

14. @quipsandtips

15. @stephauteri

16. @TraceyDooley

17. @WantToFreelance

Designers & Developers

18. @andrewyee

19. @azwebdesign

20. @BazDeas

21. @bdsexton

22. @benbrunt

23. @cgw3

24. @chrisspooner

25. @Cmonalready

26. @justcreative

27. @gracesmith

28. @HuddyDesign

29. @notoriouslb3

30. @Othella

31. @RibbonsofRed

32. @SBWebDesigner

33. @webfreelancer

34. @wFreelance

Other Freelancers (translators, photographers, videographers, stylists, etc.)

35. @BillCammack

36. @darkmotion

37. @EN_ITtranslators

38. @languagenews

39. @louisechrystal

40. @nicholaspatten

41. @nj_linguist

42. @sarahdillon

43. @vincentvalle

Freelance Resources

44. @freelanceadvice

45. @freelance_jobs

46. @FreelancePulse

47. @FreelanceSw

48. @ProgrammerScoop

49. @theredstapler

50. @weblittlepieces

Hopefully this’ll get you started.

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To Nationals!

Posted by Philip Joyner

dp_silveraddy

Every professional designer is passionate about those big, juicy projects you can really sink your creative teeth into. And that’s exactly how we felt when we were approached by The Weather Channel to create a new HD show package for their weekday show, Day Planner. At the time, they were launching their HD programming, and needed show graphics to execute the visual improvements they were making, while maintaining the integrity of the existing brand. What a sweet challenge!

Read More of this post

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Getting SUAFY

Posted by Andrew Davies

We just wrapped up this spot for our friends at AWOL for their upcoming event, the Savannah Urban Arts Festival.


SUAF TV spot from Andrew on Vimeo.

and by the look of this video they made a few hours ago, I think they like it.

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Shameless Promotion Vol4: Home ECOnomics Open

Posted by Andrew Davies

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We recently had the opportunity to work with some neighbors of ours, Farmers Almanac TV on one of their new show segments. Since we’ve begun the process of “greening” our practice, the theme of this particular segment, Home ECOnomics, was quite close to our hearts. It’s hosted by Melaver, Inc.’s Head of Sustainable Initiatives, Tommy Linstroth.

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